ORBO Brand Identity
Located in Tulsa, OK, ORBO Systems delivers near real-time updates on your land, automating the process to monitor and manage conservation easements. The brand naming combined orbital observation into a distinct name. The ORBO logo design and brand identity incorporate elements representing satellites and grid monitoring systems. The Mark was designed to be modern, professional, and complement parent company’s brand. The following is the ORBO Brand Identity.
Services Provided
– Art Direction
– Graphic Design
– Brand Naming
– Brand Identity
Objective for the Identity
- Design a modern and professional logo.
- Brand needed to communicate context and function.
- Develop a scalable logo system for future growth and prosperity.
- Brand Identity with realistic mock-ups
Mark and Type Exploration
Problem Solved
Designed brand to be modern, professional, and complement parent company’s brand, Natural Resources conservancy. Also included elements giving context to a new brand and offered realistic mock-up designs.
Brand Strategy
Combine environment with technology into a scalable logo system for embroidery to billboards. The brand identity development features mock-ups of specific branding elements discussed in meetings.