Portfolio - Jared Rogers Designs

Creative Portfolio

Jared Rogers

Senior Graphic Designer/Art Director

Bio

Senior Graphic Designer

Innovative and results-driven graphic designer with 20 years of experience specializing in branding, digital, and print design. Adept at developing unique brand identities, motion graphics, and marketing strategies to differentiate clients from competitors. Passionate about creating visually compelling designs that align with business goals.

Experience

Jared Rogers Designs, Tulsa, OK
Fall 2015 – Current
Freelance Graphic Designer

Community Higher Ed, Tulsa, OK
Fall 2017 – Spring 2019
Graphic Designer

Walsh Branding, Tulsa, OK
Spring 2012 – Fall 2015
Graphic Designer

St. John Health System, Tulsa, OK
Fall 2010 – Fall 2012
Graphic Designer

Cherokee Casino / Hard Rock Hotel & Casino Tulsa
Spring 2007 – Summer 2010
Graphic Designer

Skills

Soft Skills:

Communication
Collaboration
Time Management
Attention to Detail
Adaptability
Receiving & Applying Feedback

Hard Skills:

Adobe Creative Suite
Typography & Layout Design.
Branding & Visual Identity.
Illustration & Sketching.
UI/UX Design
Motion Graphics & Animation
Web Design & Front-End Development
Print Production
SEO & Digital Marketing

Brand Identity

I was asked by a client to develop a new name and logo for their latest venture. ORBO Systems offers state of the art satellite imagery system offering real time aerial detailed pictures for large areas of land. This system is used to monitor land that is under easements and other environmental conservation and land management businesses. The icon represents the orbiting imaging satellite system used visually manage land and resources.

I was approached to redesign the Preserve logo to Preservan. Tasked with changing the an identity from a script font, to a robust niche home repair business franchise, we collaborated to develop a new identity. After an extensive icon exploration, the cupola was chosen. It represents the fundamental mission of Preservan to repair wood windows but also represent the night and day transformation process for wood rot repairs.

I was asked to brand Natural Resources Conservancy. NRC is a non-profit land conservation organization dedicating their efforts to protect forests, wildlife and fresh water areas of land. The “leaves” represent those conservation efforts with the green being plants, orange for wildlife and blue for fresh water.

I was asked to Design a logo and packaging that would relate to males ages of 30 yrs old to 50 yrs old, who enjoy smoking meat products.

Bark and Bite Dry Rubs was named after the owner’s beloved female boxer, Pepper. One spring afternoon, while preparing a brisket for smoking, the owner noticed Pepper digging in the yard. To deter her, he sprinkled some chili powder over the area where she was digging. However, this didn’t stop Pepper; instead, she licked the chili powder and began to run around in joyful circles. At that moment, the owner realized he had the perfect name for his rub.

“Bark” represents the outer crust of smoked meat, while “Bite” refers to the gentle heat that follows the burst of flavor. The name also reflects Pepper’s playful temperament toward other dogs—first, there’s the bark, and then comes the bite. So, watch out!